Webinar - Social Selling and Virtual Networking

This session will cover the following areas:

• The importance of networking and some best practice tips
• Building your own network map – a simple structure to prioritise your actions
• The challenges of the virtual world
• The importance of social selling – the ‘age of the customer’ and meeting the buyer in his world
• Starting out – building a network and credibility
• Your personal brand
• Joining social conversations
• Social selling for prospecting
• Social selling for nurturing relationships
• When to use it and when to ‘step outside

Objectives - By the end of this session, you will be able to:

• Understand the importance of networking in the business world
• Understand the change in dynamic between buyer and seller and the implications for sales prospecting
• Understand how to set yourself up on LinkedIn, and best practices for getting started
• Understand where to use social media and when to step outside and develop a more direct relationship
• Best practice tips and advice for the effective use of social media (specifically LinkedIn) for networking and new business acquisition

Nick Thomas Bio:

Nick offers a unique combination of skills in the UK insurance training sector – an industry sales specialist and a professional coach and trainer.
Nick is an Economics graduate with over 25 years corporate insurance broking experience.
He was a highly successful sales producer in the UK broking market before progressing into regional and then national sales leadership roles. As National Development Director at HSBC, Nick was one of only 40 people from a global workforce of 265,000 selected as part of the STARS programme to recognise exceptional performance. He is a highly trained consultative sales specialist, and his experience includes a secondment with a major management consultant to design a best practice sales process.
In the mid-2000s, Nick developed a chronic health condition; his journey to recovery fostered a new range of interests, and a passion for health, and performance. He studied widely, qualifying as a Master Practitioner in Neuro-Linguistic Programming (NLP), obtaining a Diploma in Life Coaching, before going on to study Corporate/Business Coaching with The Coaching Academy. Nick is also a qualified Holistic Lifestyle Coach and Advanced Exercise Coach.
In the last two years Nick has worked in a self-employed capacity in training, coaching, and consulting. He works with a specialist adviser in Insurance sector M&A (Mergers & Acquisitions), and through Nick Thomas & Associates.

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