The Reluctant Salesman

Learning Objectives

1. To develop a better understanding of the necessity of creating a sales focused business.
2. To develop an understanding of the importance of target marketing.
3. An introduction to the 5 ways of attracting clients.
4. Distinguishing the 3 mechanisms that prevent us from feeling comfortable in sales conversations.
5. How to develop and understand what clients want.
6. How to take ownership of your pricing.
7. One simple tool to ensure more sales.

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