Hard Talk: how to communicate with customers about price rises and other impacts of a hard market
PLEASE NOTE, PLYMOUTH & CORNWALL INSURANCE INSTITUTE & PFS MEMBERS HAVE PRIORITY IN RESPECT OF BOOKINGS.
Overview
As we enter a hard market, so our conversations with clients become harder. Trying to communicate price rises and potentially narrower cover creates significant challenges, and if not handled well, can significantly impact the relationship with customers not only now but in the future.
This webinar will provide you with communication strategies that will enable you to communicate with clients in a way that keeps them onboard now and for the future.
Learning Objectives
By the end of the session, participants will be able to:
- identify key communication skills for messages about price and cover in a hard market.
- understand how and why customers react to certain messages they hear.
- implement a strategy to communicate in a way that reassures clients and keeps them onboard.
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CII Accredited
This demonstrates the quality of an event and that it meets CII member CPD scheme requirements.
1 hour's CPD can be claimed for this event if relevant to your learning and development needs.
It is recommended that you keep any evidence of the CPD activity you have completed and upload copies to the recording tool as the CII may ask to see this if your record is selected for review. Details of the scheme can be viewed online at www.cii.co.uk/cpd.